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Wine Experience by Lanciani|2021

Lighting

Wine Experience by Lanciani|2021

Lighting

From the wine lab to your home.

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Sit down at your table and enjoy a glass of wine wherever you are.
We wanted to recreate the experience of a 360° wine tasting by including the journey inside a throne carriage that brought the user connected from rooftop in the centre of Milan.
Our focus was on associating positive emotions of the event to the brand and to make it more exciting we included the crossing of a Tibetan bridge.

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Wine Experience by Lanciani|2021

Azienda: Lanciani
Lighting Design: Lab9
Project: Wine Experience
Agency: Officina Pubblicitaria
Streaming Partner: Augmenta

Other Projects

Wine Experience by Lanciani|2021

Azienda: Lanciani
Lighting Design: Lab9
Project: Wine Experience
Agency: Officina Pubblicitaria
Streaming Partner: Augmenta

Other Projects